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The Art of the Tweet-Along
National Jail Exchange

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By Tom Erickson, Johnson County Sheriff’s Office, Olathe, Kansasimage

A “tweet-along” is similar to the ride-alongs many sheriffs’ offices offer to area residents who want to learn more about public safety – but the audience can be as large as the number of the agency’s Twitter followers plus their contact networks. Johnson County PIO Tom Erickson explains how to prepare for a tweet-along, how to engage with the community and media during the live event, and how to measure the event’s public outreach impact.

This article is a supplement to an earlier NJE article, “Johnson County Sheriff – The Social Media Experiment,” posted in October 2012.

Posted Wed, Jan 9 2013 10:21 AM by Susan Powell


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